Everything you need to install, configure, and use DD Ad Platform on your WordPress website.
Getting Started
DD Ad Platform is a WordPress advertising management solution designed for publishers who need a simple, fast, and flexible way to manage advertising placements.
Installation
- Download DD Ad Platform or install it directly from the WordPress Plugin Directory.
- In your WordPress dashboard, go to Plugins → Add New.
- Install and activate DD Ad Platform.
- A new DD Ad Platform section will appear in your WordPress administration menu.
- Create your first ad and assign it to a placement.
For the PRO version, download the plugin package from your DD Center account and upload it through Plugins → Add Plugin → Upload Plugin.
Creating an Ad
Go to DD Ad Platform → Ads and select Add New.
Depending on the available features and your license, an ad can contain an image, HTML creative, advertising network code, or another supported creative format.
Configure the ad, select its placement and targeting options, then publish it.
Placements
Placements determine where advertisements appear on your website.
You can create placements for areas such as:
- Header and billboard areas
- Leaderboards
- Sidebars
- In-content positions
- Before or after article content
- Mobile-specific positions
- Custom theme locations
Each placement can contain one or more advertisements.
When multiple eligible ads are assigned to the same placement, DD Ad Platform can rotate them according to the configured delivery rules.
Shortcodes
Placements can be inserted manually into posts, pages, widgets, templates, or compatible page builders using the shortcode provided by DD Ad Platform.
The exact shortcode for a placement is available from the placement management screen in your WordPress administration.
Device Targeting
Supported versions of DD Ad Platform can control advertisement delivery according to the visitor’s device.
This makes it possible to create separate campaigns for:
- Desktop
- Tablet
- Mobile
Device targeting is useful when advertisers provide different creative sizes for different screen types.
Category Targeting
PRO targeting features allow advertisements to be restricted according to WordPress content categories.
An advertisement can be configured to:
- Appear everywhere
- Appear only in selected categories
- Be excluded from selected categories
This allows publishers to create campaigns specifically for news sections, topics, sponsored sections, or other content groups.
In-Article Advertising
DD Ad Platform PRO provides advanced in-content placement options.
Advertisements can be inserted after specific paragraphs or according to configured paragraph intervals.
This makes it possible to monetize long-form content without manually inserting advertising code into individual articles.
Popup Advertising
Popup campaigns can display advertising creatives as an overlay above the page content.
Popup delivery and targeting can be configured independently from standard advertising placements.
Use popup advertising responsibly to preserve a good experience for your visitors.
Interscroller
The Interscroller format is designed for immersive advertising experiences, particularly on mobile devices.
It allows a creative to appear through a scrolling viewport while the visitor moves through the content.
Impression and Click Tracking
DD Ad Platform can record advertisement impressions and clicks.
Tracking can be enabled or disabled depending on the campaign requirements.
PRO installations can also provide additional analytics integration where supported.
Performance
DD Ad Platform is designed for high-traffic WordPress websites.
Advertising delivery is separated from normal page generation wherever possible so that page caching does not prevent advertisements from being updated or rotated correctly.
For best performance, keep WordPress, DD Ad Platform, PHP, and your caching solution updated.
DD Ad Platform PRO
The PRO version adds advanced functionality intended for professional publishers and advertising-supported websites.
Depending on the current release, PRO functionality can include advanced targeting, special advertising formats, enhanced in-content delivery, analytics integration, and additional management tools.
Your PRO license, downloads and activations are managed through DD Center.
Updates
The free version can be updated through the standard WordPress update system.
PRO updates are available to customers with a valid license and are delivered through the DD Ad Platform update system.
Troubleshooting
If an advertisement does not appear:
- Confirm that the ad is active.
- Confirm that it is assigned to the correct placement.
- Check its targeting rules.
- Check device restrictions.
- Verify campaign dates or other delivery restrictions.
- Clear your WordPress/page cache.
- Test the page in a private browser window.
For more detailed diagnostics, use the support and diagnostic tools available inside DD Ad Platform.
Support
If you need assistance, please contact us through the Contact page.
When reporting a technical problem, include your WordPress version, PHP version, DD Ad Platform version and a clear description of the issue.
Never send passwords or other sensitive credentials through a support request.